AI Visibility Audit
How PodPitch shows up in AI answers compared to competitors, which buyer prompts you win or miss, and the domains and URLs AI engines cite most.
Peec project: PodPitch · Data: June 30 – July 7, 2026
Brand visibility vs competitors
Share of AI chats that mention each brand. PodPitch is already #2 at 45.7%, behind Rephonic (60.9%) and ahead of ListenNotes, MuckRack, and Cision.
| Brand | Visibility |
|---|---|
| Rephonic | 60.9% |
| PodPitch ★ | 45.7% |
| ListenNotes | 23.2% |
| MuckRack | 21.2% |
| Cision | 20.5% |
| Podcast Index | 2.7% |
| Podreacher | 0% |
Visibility = % of AI chats that mention the brand · ★ = PodPitch
Prompts by visibility
PodPitch's own visibility per prompt. High-intent PR & publicist queries convert best; broader founder / comms framings are weaker.
| Prompt (ICP framing) | Podpitch Visibility |
|---|---|
| What are the best software platforms for finding podcast contacts and pitching guests? | 83% |
| I am a communications lead at a growth-stage company. What are the best tools to write and send personalized podcast pitches without sounding templated? | 79% |
| What are the best tools to automatically write and send personalized podcast pitches at scale? | 77% |
| I am the owner of a PR agency. What are the best software platforms for finding podcast contacts and pitching my clients as guests? | 73% |
| I am a publicist who pitches podcasts manually. What are the best software tools to automate podcast guest outreach and follow-ups? | 73% |
| I run a PR agency managing podcast outreach for multiple clients. What are the best tools to automate personalized podcast pitching at scale? | 72% |
| I am a PR professional. What is the best way to find and pitch a large volume of relevant podcasts quickly? | 70% |
| I am a publicist deciding between a podcast booking agency and software to book my clients on shows. What are the best options for companies like mine? | 60% |
| I am a founder looking to grow through podcast appearances. What are the best software platforms to find relevant shows and pitch myself as a guest? | 53% |
| What are the best alternatives to traditional media databases for podcast-focused outreach? | 43% |
| I am an in-house PR manager at a B2B company. What are the best podcast contact databases with verified host emails for building outreach lists? | 27% |
| I am a B2B founder. What are the best podcast guest booking services or tools for getting featured in industry podcasts? | 27% |
| I am an agency account manager. What are the best tools to track open and reply rates on podcast pitch emails sent from my own inbox? | 24% |
| I am a PR agency owner. What are the best alternatives to Cision and MuckRack for building podcast media lists with verified contact emails? | 20% |
| I am a marketing leader at a SaaS company. What are the best media database tools for podcast PR and earned media outreach? | 20% |
| What are the best podcast databases with verified host emails for PR outreach? | 20% |
| I am a startup founder. What are the best ways to get booked on podcasts to reach my target customers? | 3% |
| What is the best way to get booked on relevant podcasts as a guest? | 0% |
| I am a head of communications at a mid-market company. What are the best ways to get our executives booked on relevant podcasts? | 0% |
Top 10 domains cited by AI engines
The answer space is won by third-party "best tools" listicles. Earning placements here is the fastest lever on visibility. Click any row to visit the domain.
| Domain | Retrieved |
|---|---|
| podseeker.co | 69.6% |
| castfox.net | 38.2% |
| podpitch.com★ | 36.3% |
| reddit.com | 35% |
| rephonic.com | 30.6% |
| talks.co | 23.7% |
| expertbookers.com | 23.5% |
| podchaser.com | 21.8% |
| hey.press | 19.1% |
| millionpodcasts.com | 17% |
Top URLs cited (top 3 domains)
Top 5 URLs by retrievals per domain. Your target list for guest posts, comparison placements, and collaborations. Click any row to open the URL.
| URL | Title | Cit. | Retr. | Brands |
|---|---|---|---|---|
| podseeker.co/blog/podcast-booking-tools | The Best Podcast Booking Tools for PR Professionals (2026) | 120 | 67 | Rephonic, PodPitch, ListenNotes |
| podseeker.co/blog/best-podcast-database | The Best Podcast Database for PR Outreach (2026) | 64 | 39 | Rephonic, PodPitch, ListenNotes, Podcast Index |
| podseeker.co | The Podcast Database with Host & Producer Emails | Podseeker | 46 | 30 | Rephonic, PodPitch, ListenNotes |
| podseeker.co/blog/best-podcast-search-engine | Best Podcast Search Tool for PR Outreach (2026) | 4 | 15 | Rephonic, PodPitch, ListenNotes |
| podseeker.co/podcast-database | Podcast Database with Host and Producer Emails | Podseeker | 10 | 14 | Rephonic, PodPitch, ListenNotes |
| podpitch.com★ | PodPitch — Instant Media Lists & Pitch Drafts for PR Pros | 45 | 30 | Rephonic, PodPitch, ListenNotes, Podcast Index |
| podpitch.com/blog/best-media-databases-2026★ | Best Media Databases in 2026: Contacts, Pricing & More | 19 | 12 | MuckRack, PodPitch, Cision |
| go.podpitch.com★ | PodPitch — Instant Media Lists & Pitch Drafts for PR Pros | 0 | 9 | Rephonic, PodPitch, ListenNotes, Podcast Index |
| new.podpitch.com★ | (no title) | 0 | 9 | — |
| podpitch.com/how-it-works★ | How PodPitch Works | Podcast Pitching in 4 Steps | 13 | 6 | MuckRack, PodPitch, Cision |
| castfox.net/blog/best-podcast-outreach-tools-2026 | The Best Podcast Outreach Tools in 2026: A Complete Buyer's Guide | 43 | 40 | MuckRack, Rephonic, PodPitch, Cision |
| castfox.net/blog/how-to-find-podcast-contact-emails | How to Find Podcast Contact Emails in 2026: The Complete Guide (8 Methods) | 12 | 11 | Podcast Index |
| castfox.net/blog/how-to-pitch-yourself-as-podcast-guest | How to Pitch Yourself as a Podcast Guest — and Actually Get Booked | 0 | 7 | — |
| castfox.net/blog/how-to-get-booked-on-podcasts-2026-complete-guide | How to Get Booked on Podcasts in 2026: Complete Step-by-Step Guide | 0 | 6 | — |
| castfox.net/use-cases/podcast-guesting | Podcast Guesting — Find the Best Podcasts to Be a Guest On | CastFox | 2 | 6 | — |
Reddit shows up in over one third of answers
Reddit is retrieved 35% of the time and is the only UGC source in the top 10. But PodPitch is mentioned in only 1 of the top 14 Reddit threads — most high-intent discussions happen without you.
| Top threads that do not mention PodPitch |
|---|
| Recommendation on podcast booking service (r/podcasting) |
| How I booked my CEO on 17 podcasts in 3 months (r/SaaS) |
| Are podcast booking services actually worth it? (r/podcastguests) |
Click any row to open the Reddit thread.
Where to focus next
PodPitch is already #2 in AI answer visibility (45.7%). But the answer space is won by third-party "best tools" listicles and comparison articles, not by homepages or social channels.
- 1
Prioritize placement in the neutral provider roundups that dominate retrievals (podseeker.co, castfox.net, expertbookers.com, talks.co, millionpodcasts.com) via digital PR — this moves visibility faster than anything onsite.
- 2
Expand PodPitch's own listicle / comparison content cluster ("best podcast databases," "[competitor] alternative," "booking software vs agency") — the format the AI engines already cite.
- 3
Consolidate go.podpitch.com and new.podpitch.com onto the canonical domain — they are retrieved but earn zero citations.
- 4
Use Reddit as a secondary channel (only UGC source in the top 10, high citation rate); skip YouTube and LinkedIn — they do not appear.
- 5
Build content for questions where PodPitch is currently invisible: "get booked on podcasts," "get executives booked," and verified-host-email database framings.
Ready to close the AI visibility gap?
Let's turn AI search into a pipeline engine for PodPitch.
Book your free strategy session